Every business has their good and bad days, and property owners are not immune to these circumstances. When it comes to bad days, one of the most dreaded situations in a vacation rental business is discovering that two people have booked the same listing for the same date. In other words, double booking. Asking yourself what to do in this type of situation is wrong on many points. Instead, ask yourself how to avoid double bookings. You’ll be surprised at how simple the solution is…
Put yourself in a traveler’s shoes, you have your holiday destination selected and you are now starting to plan your trip. Where would you start your web browsing?
If you are thinking “Google,” Bingo! Google is taking over 77% of the word’s web searches with over 4.5 billion searches made per day. Now, as a property owner you can leverage that by using Google Hotel Ads. Google Ads make it easier for travellers to find accommodation deals and for property owners to advertise effectively and get bookings without commissions. This type of digital presence is highly-effective as it targets active searchers and is most likely to drive direct bookings.
A small 5% commission was the cost to pay Online Travel Agents back when they first started. Today, however, they are taking as much as 30% from reservation fees. Accommodation owners are in pain for the price they have to pay for engaging in business with OTAs who have captured 39% of US online digital bookings. Travel providers are not raising the white flag to OTAs. Today, we’ll show you how we avoid those dreaded monthly commission bills and increase direct bookers.
All of us property owners, whether a hotel or short-term vacation rental, want to know how to become a Superhost and all for a good reason. If you’re a Superhost, the top OTAs like Airbnb put your rental on top of their list when guests are looking for accommodations. This is based on your prestige and reputation.
For this reason, a lot of hotels and vacation rental owners want to become a Superhost to boost their vacation rental bookings.
The vacation rental industry is a dog eat dog world. But on the upside, it’s also the most profitable and the fastest growing with a projected growth of 8.0% by 2022. As of the moment, the total annual revenue of vacation rentals throughout the world is $35,969 million. Now, if you want to get a bigger piece of that, you need to get more direct bookings. And when we say that, we mean specifically about focusing on direct bookings on Facebook.
So you got a vacation rental, but you don’t have the time to run it as well as you would like. Or you just realized that it requires a lot more expertise to run successful and of course get great reviews. What do you do?
It’s easy, just hire someone else to do the job for you.
But before that, what will you look for, and how will you tell that you are hiring the right person for your vacation rental? Well, it happens that we can help you with that. Here are tips that you can use to find and select the best vacation rental manager…
In the past Facebook Messenger was just a way to chat with friends and keep in touch with relatives. However, today things have changed, hotels and vacation rental owners are using this tool to interact with their guests and generate more bookings.
Hotel marketing is competitive and it needs a strategy that puts a strong online presence as a primary goal. It’s not enough to have your hotel or short-term vacation rental listed in travel websites. Guests want to know more about your property before they book. We’ve listed top 5 vacation rental tips for hotel and vacation rental owners like you to attract more guests:
Oh no… a negative review! Never a joyful day if you get one of those. It’s obvious that a bad review will give you a knee-jerk of reaction and will throw you to the defense mode. After all, you’ve worked so hard to please your guests.
But wait a second. Take a deep breath and consider what your options are. Remember, there is no company on the planet without the need to deal with unhappy clients.
Managing short-term vacation rental apartments demands a lot of time. It is no surprise that property owners resort to online travel agents (OTA) for acquiring regular bookings. However, success with OTAs means giving away 15-20% of your ROI.
Imagine how you can maximize earnings by putting in work to increase your direct bookings. In this article, we’ll share trade secrets to get direct guests for your vacation rentals.