Accommodation owners know that it is crucial to market on more than just one platform, but management across various online channels is serious work.
A channel manager helps you streamline prices, availability, and reservations across multiple platforms in one place. It sends vital information to your booking engine and OTAs giving you time to focus on your guests’ stay.
Put yourself in a traveler’s shoes, you have your holiday destination selected and you are now starting to plan your trip. Where would you start your web browsing?
If you are thinking “Google,” Bingo! Google is taking over 77% of the word’s web searches with over 4.5 billion searches made per day. Now, as a property owner you can leverage that by using Google Hotel Ads. Google Ads make it easier for travellers to find accommodation deals and for property owners to advertise effectively and get bookings without commissions. This type of digital presence is highly-effective as it targets active searchers and is most likely to drive direct bookings.
Hotel marketing is competitive and it needs a strategy that puts a strong online presence as a primary goal. It’s not enough to have your hotel or short-term vacation rental listed in travel websites. Guests want to know more about your property before they book. We’ve listed top 5 vacation rental tips for hotel and vacation rental owners like you to attract more guests:
Oh no… a negative review! Never a joyful day if you get one of those. It’s obvious that a bad review will give you a knee-jerk of reaction and will throw you to the defense mode. After all, you’ve worked so hard to please your guests.
But wait a second. Take a deep breath and consider what your options are. Remember, there is no company on the planet without the need to deal with unhappy clients.